Bollywood’s Big B stops endorsing top beverage company

Mumbai, February 2, Sandipan Sharma: Egging on different superstars to do a due ingenuity before underwriting brands, Bollywood symbol Amitabh Bachchan told a group of people on Thursday that he quit supporting Pepsi after he was defied by a young lady who asked why he advertised the soda pop that her educator had marked as toxic substance.

Amitabh bachchan stops supporting pepsi

Mr. Bachchan said the young lady hurled the inquiry to him throughout an occasion at a school in Jaipur. I meet the customer and get some information about it. I advise this to my child Abhishek and to girl in-law Aishwarya also.

An agent for PepsiCo’s , which possesses the soda brand Pepsi, declined to remark on Bachchan’s comments. The on-screen character had offered in the Pepsi battles between 2002 and 2005. Chandra Bhushan , appointee director-general of environment research organization Centre for Science & Environment, told ET that Bachchan’s remarks might as well serve as a sample for a considerable measure of big names who support marks that are not beneficial and make youngsters large.

Cola brands are one of the most amazing spenders in the publicizing markets and any companionship with the top brands is viewed as a marker of distinguishable in tinsel town. Pepsi’s current brand ministers incorporate Ranbir Kapoor and Indian cricket group skipper MS Dhoni while Deepika Padukone embraces Coca-Cola, a brand that likewise gloats of Sachin Tendulkar, who shows up in its social informing ads.

Bollywood’s most elevated paid star Shah Rukh Khan supported Pepsi for over 10 years while Bachchan’s girl in-law Aishwarya Rai embraced brand Coca-Cola throughout her primes in Bollywood. Harish Bijoor, social analyst and brand specialist, be that as it may, felt Bachchan would have been wise to be more cautious before airing such sees.