All the celebrities and big names in attendance at Apple's big March event (AAPL)

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  • Apple announced a number of new services and products at its event Monday on its campus in Cupertino, California.
  • The tech giant revealed it was producing original content for its Apple TV Plus streaming service, featuring some of the most notable film directors and popular actors.
  • Here are the well-known faces that were spotted at the Apple event, both on stage and in the audience.

Apple has signed on some big names for Apple TV Plus, the new streaming video service it unveiled on Monday.

During the launch event at Apple’s headquarters, CEO Tim Cook welcomed a succession of movie and TV industry bigwigs to the stage to announce what they have coming to Apple TV Plus. The goal is for them produce a line up of must-watch original content that turns Apple into a major player, along Netflix, Amazon and Hulu, in the streaming business. 

Various tech industry and finance executives were also on hand for the big event.

Here are the celebrities and well-known names who attended the Apple event, and also those who appeared on stage.

SEE ALSO: Here’s everything Apple announced at its big March event

Before the event kicked off, a number of celebrities were already spotted on sight at Apple Park. One was Laurene Powell Jobs, the widow of former Apple CEO Steve Jobs.

The event itself took place inside an auditorium on Apple’s campus that’s named after the late Apple CEO. This is what the Steve Jobs Theater looks like from the outside.

A number of major media executives were in attendance, including Roku CEO Anthony Wood. Apple announced that its revamped Apple TV app is coming to competitor devices, including Roku.

Source: Peter Kafka on Twitter

See the rest of the story at Business Insider



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