- Apple unveiled a new TV initiative called Apple TV+ at its big event in Cupertino on Monday.
- Apple will be making TV shows.
- Here’s your first look at all of the Apple originals that were showcased during the event.
That was the tagline for Apple’s big event at the Steve Jobs Theater in Cupertino, California on Monday, where the company finally unveiled Apple TV+ — its new premium TV streaming service, which it says is focused on great storytelling.
Apple invited filmmakers including Steven Spielberg, JJ Abrams, Ron Howard, and M. Night Shyamalan, as well as actors including Reese Witherspoon and Jennifer Aniston, to narrate the intro video talking about the importance of telling stories. Spielberg himself even took the stage at the beginning of the presentation.
While Apple spent much of the morning showing off how you can access your other apps and content on the Apple TV app, the company also plans to make original content of its own. And at its event on Monday, audiences got their first look at what Apple’s original shows actually look like.
Take a look:
Jennifer Aniston, Reese Witherspoon and Steve Carell unveiled “The Morning Show,” a show about complex relationships between men and women on the set of a morning television show.
Jason Momoa and Alfre Woodard unveil “See,” a show about a world where the Earth was devastated by a virus that only leaves a few million survivors, who are all blind.
“The Big Sick” and “Silicon Valley” star Kumail Nanjiani introduces “Little America,” an anthology series about immigrants living in the US. “They’re not immigrant stories; they’re human stories that feature immigrants,” Nanjiani said. It will feature immigrants from all over the world coming to America, and be written and directed by immigrants or children of immigrants.
See the rest of the story at Business Insider