Vizio partners with nine media and advertising companies to develop an industry standard for targeting ads to smart TVs by household, called Project OAR (Sheila Dang/Reuters)



Sheila Dang / Reuters:

Vizio partners with nine media and advertising companies to develop an industry standard for targeting ads to smart TVs by household, called Project OAR  —  (Reuters) – Smart TV manufacturer Vizio has formed a partnership with nine media and advertising companies to develop an industry standard …