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Facebook kills off push notification app Notify

MUMBAI:In November last year, Facebook introduced its Notify app, which allows users to set alerts for news, weather, sports and other topics of interest. The company has now announced that it would be shutting the app down and the technology that powers Notify will be absorbed into other products.

Facebook sent out alerts to users informing, ““Thanks for using Notify. We’re transitioning parts of Notify into other Facebook products, and the app will no longer be supported.”

In conversation with TechCrunch, Facebook said, “Since launching Notify, we’ve learned a lot about how to make notifications as timely and relevant as possible and we heard from people using the app that Notify helped them stay informed about things they cared about throughout the day.” According to the report, Notify only had 63,000 downloads.

According to news reports, Facebook is also planning to introduce end-to-end encryption to its Messenger app. Once the update hits in the coming months, users will be prompted to choose between either added privacy within the app and an improved artificial intelligence.

Of course, this won’t be the first Facebook product to received improved encryption, as that honour belongs to another messaging service, WhatsApp.

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