John Legend backs women empowerment campaign

Los Angeles, July 12 – Singer John Legend has roped in a number of women to feature in his new music video. It’s his way of adding weight to a female empowerment campaign.

I am Legend
The promo of the Grammy winner’s latest single You and I features several women staring into the camera through a one-way mirror. The women include celebrities like Legend’s model wife Chrissy Teigen, actress Laverne Cox, and comedienne-cancer survivor Tig Notaro.

There is a topless pregnant woman cradling her baby bump, a young girl with Down’s Syndrome, and an older woman who breaks down in tears as she shows the disfiguration left by a mastectomy, reports

The music video was made in conjunction with a campaign called #OperationGirl, which is being led by organisations focusing on empowering, educating and protecting the rights of women and girls.

We live in a world where egregious injustices occur regularly against girls and women. We have a responsibility to take action and disrupt the conditions that allow for such tragedies to occur.

Through #OperationGirl we hope to amplify the voices and impact of the many organizations doing great work on behalf of girls and women, Legend said in a statement.

Along with the music video, a documentary titled When I Look In The Mirror will also be released. It features the women from Legend’s video telling their own personal stories of heartbreak and triumph.

Posted by on July 12, 2014. Filed under Entertainment, Hollywood. You can follow any responses to this entry through the RSS 2.0. Both comments and pings are currently closed.