New Delhi, Sep 14 - Indian handset-maker Intex Technologies on Monday said that it has…
“A Bangalore-based globetrotter businessman invites educated and female travel companions to exotic locations around the world. Well read, artists and nature lovers are welcome.”
Well. As you might have assumed by now, this is an advertisement put up by a ‘sugar daddy’. The ad appeared in a leading national daily last week, and speaks volumes on the new trend in travel industry.
Insiders claim that advertisements like these are just an extension of newly cropped up websites or phone apps, catering to ‘sugar daddies’ and ‘sugar babies’ who enter into a deal to spend time together on a holiday for ‘mutual benefit’.
Sugar daddies are generally rich men, mostly in their 40s and beyond, and not having the time or inclination for dating or romance in a conventional style. Conversely, sugar babies are comparatively younger women wanting to get some ‘allowances’ and free holiday trip in return for ‘companionship’. It can also be vice versa, the insiders add.
Just like the advertiser in the above case, sugar daddies often spell out their preferences and the traits and qualities he looks forward to in his travel companion.
SuggarDaddyMeet.com, SeekingArrangement.com, EstablishedMen.com, AgeMatch.com, MissTravel.com, SugarSugar.com are some of the websites and mobile phone apps which are popular among the travellers wanting companion.
SugarSugar.com identifies itself as “Where Romance Meet Finance”. The platform further claims to be for generous men looking to spoil, and dynamic women looking for financial support with bills, or who just need some excitement in life!
Confirming the rising trend of such apps and website gaining traction in India, medical fraternity opines that it is not the anonymity and privacy that internet provides that is playing a factor. “The outlook towards the accepted sexual behaviour and taboos in the society too are changing,” said an insider.